The New Icon of Cinema?

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The Watch Brad Pitt Wears at Full Speed on the Big Screen

Brad Pitt's watch and a constellation of stars at the world's premier fine watchmaking gathering in Geneva

IWC Schaffhausen presents a special edition of the Ingenieur Automatic 40, inspired by Brad Pitt’s character in the highly anticipated Formula 1 film.

With the adrenaline of the circuit and the elegance of Swiss fine watchmaking, Brad Pitt returns to the big screen as Sonny Hayes, a former driver who steps back into the heart of Formula 1 in F1® THE MOVIE. But beyond the roar of engines and the drama on track, one detail has captured the attention of collectors and design connoisseurs alike: the watch the actor wears in the film.

It is an exclusive piece by IWC Schaffhausen, developed specifically for the production and now arriving on the market as a limited edition of 1,000 pieces: the Ingenieur Automatic 40 Ref. IW328908, featuring a hypnotic green dial that signals the return of a legend.

Cinema, Speed, and Design

The film, produced by Apple Original Films and directed by Joseph Kosinski (Top Gun: Maverick), assembles a stellar cast: Brad Pitt, Damson Idris, Kerry Condon, Javier Bardem, and Lewis Hamilton himself, who also serves as a producer. Filmed during actual Formula One™ Grands Prix™, the movie promises to capture the essence of the sport as never before — pure emotion, real speed, and meticulously observed detail.

Designed in collaboration with Brad Pitt and Cloister Watch Company, the prop watch was conceived as a singular piece rooted in the historic Ingenieur SL, Ref. 1832, given a new face: the green “Grid” dial with gold accents that defines the visual identity of Pitt’s character.

The Collector’s Piece

Already an object of desire, the Ingenieur Automatic 40 is not merely beautiful — it is precise and built to endure. The stainless steel case and bracelet house a bezel secured by five functional screws, an automatic caliber 32111 with 120 hours of power reserve, water resistance to 10 bar, and antimagnetic protection courtesy of a soft-iron inner case.

The Luxury of Speed

It is no coincidence that Swiss fine watchmaking and Formula 1 share the same soul: precision, innovation, and character. This special edition from IWC Schaffhausen pays tribute not only to Pitt’s character, but to the perfect equilibrium between technical mastery and personal identity — between adrenaline and style.

In a world where luxury increasingly demands authenticity, this watch is far more than a film prop — it is a statement of intent.

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